OUR PROJECT,
IS YOUR PROJECT
Our humble idea : Track the circle from the place where the marine litter is recuperated, help to re-design the product and his production process while linking into a reuse and recycling program at the end of the product life. Brands we want to collaborate with our new material wishes to engage themselves on the ocean clean up and the second life of their products. Ironically the only way to get rid of the plastic is to cherish it like a treasure and never leave it alone. We created a new premium material on this purpose.
“Brands prefer to buy plastics far away from their production zone to maintain competitive margin, while in front of us associations and individuals accumulate tons of marine litter recuperated on our Atlantic ocean and have difficulties to sell them”
Once the marine litter waste is collected by the Crafted in (blue)® network, our manufacturing partner sort it by type and color, wash, flake and compound it into a new material : Crafted in (blue)®
Marine litter found : HDPE, PP, PET, NYLON (PA6), SHELLS, ALGUES
“unhappy shell” artwork by Eugène Riconneaus (c) 2021,
Made in collaboration with his dad (Fisherman).